Editor's Letter
New Year’s Resolutions
The New Year brings with it the opportunity to improve your store. What New Years’ resolutions are you setting for yourself personally? How do you expect to grow within the upcoming year? In talking with retailers’ across the country, I have discovered many are looking to implement or expand their online presence. New Facebook, Twitter and blog accounts are sprouting up to keep consumers better informed. Moreover, some retailers are participating in online discount programs to increase store traffic.
But online endeavors aren’t the only way to attract clientele. Stocking your store with the best products doesn’t hurt. This can, however, be difficult without ample research. Attending trade shows, like the Winter Fancy Food Show in San Francisco, is imperative if you’re looking to expand your inventory. This month, we’ve included booth numbers to help plan your show trajectory. Or, if you can’t make the haul to the city by the bay our reviews on cooking sauces, blended drink mixes, seasonings, Easter products and DiY tapas should serve as a source of inspiration. After all, it will tell you what’s new and what’s classic!
