European Union named Region of Honour at SIAL China 2018

SIAL China, Asia’s largest food and beverage innovation exhibition, is proud to announce the European Union (EU) as the Region of Honour at this year’s exhibition, scheduled from May 16th to May 18th, 2018, in Shanghai. Having the EU as Region of Honour at SIAL China 2018 celebrates the strong economic relationship between the EU and China. As the Region of Honour, the EU pavilion and some 25 EU member state pavilions occupying more than 6,000 sqm of exhibition space will receive increased exposure.

A new record-breaking crowd of 110,000 professionals is expected at SIAL China 2018, presenting a unique opportunity for the industries to open new avenues of distribution and collaboration. With an estimated 3,400 exhibitors representing more than 70 countries, occupying 162,000 sqm of exhibition space divided into 21 unique food and beverage sectors across 13 halls, this years’ exhibition is poised to provide even more opportunities for international collaboration and industry innovation than ever before.

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